PO Box 1044
Penngrove, California, 94951
United States



Design Studio Petaluma, CA | Elu Creative Graphic Designer

Elu Creative partnered with award-winning law firm Strickland Law Group to create a thorough brand strategy and identity for their broad range of services, ranging from personal injury to estate planning. With their strong roots in Petaluma, California, we created a tagline to support their values "Our Community is our Commitment." Strickland Law Group takes on a professional and friendly look to their identity, as a boutique service brand that is attainable for everyone in the community. They are passionate about being accessible to people within their community while providing top quality service. The typography style and rich color palette captures the culture and aesthetic of Petaluma; a place filled with nostalgia and historical charm. The color palette is warm and inviting, distinct and sophisticated. The new brand ultimately delivers the promise of integrity and trust, so their clients know beforehand that they will be well informed and confident in their decisions. 

Illustrations by: Roberta Ahrens

* Graphis Design Annual 2018,  Silver Award


  • Brand Refresh

  • Brand Strategy

  • Tagline

  • Brand Identity

  • Logo

  • Business Stationery

  • Print Collateral

  • Advertising

  • Custom Illustration

  • Creative Direction

  • Production


client testimonial

“We were searching for a design studio to assist with our law firm’s rebranding when we stumbled upon the amazingly talented Elu Creative! From the first moment they made us feel like a million dollar client who had their undivided attention.They took the time and asked all the right questions to assess our values and what was important
to our firm and our clientele. With that knowledge, Elu Creative helped us identify the ideal brand, logo, advertisement and tagline for our firm.  They kept us updated throughout the process and collaborated seamlessly with artists, publishers and print vendors to ensure that our advertising material and finished brand were absolute perfection.
We now have a huge sense of pride in our brand and beam with joy every time we pass along our business cards to
hear “Wow, nice cards!” Thank you Elu Creative for so perfectly capturing the essence of our firm in our new
beautiful brand.”

Kimberly Strickland, Attorney & Partner

Elu Creative is located in the North Bay of the San Francisco Bay Area. We offer services in Brand Strategy, Brand Identity, and Brand Experiences such as logos, business stationary, packaging and websites.