The largest tea seller in Israel, known as Wissotzky Tea, needed a new brand position for the U.S. Market. This packaging refresh known as the Signature Collection, leverages flavor cues on the package to deliver an artisanal and premium experience, as well provides an easy shopping experience in the competitive market for new consumers in the Unites States.

PROJECT DETAILS: 

• Naming, tagline

• Branding

• Brand Identity

• Logo

• Packaging

• Photography Art Direction

Work created at © Beardwood&Co.

Elu Creative is located in the North Bay of the San Francisco Bay Area. We offer services in Brand Strategy, Brand Identity, and Brand Experiences such as logos, business stationary, packaging and websites.